Look who’s talking!
Lou spent more than two decades in the newspaper business before making the transition to marketing. He believes sharing relatable stories, and when appropriate, humor, can make complicated topics fun to read about. And he loves his dogs, loud music, reading, and watching way too much TV.Email Lou
Kristin has loved words since she was a child—reading them, writing them, speaking them. She loves clear, effective communication and appreciates a good turn of phrase. Kristin believes that the best writing builds people up, breaks down barriers, and helps create a better world.Email Kristin
Wendy has more than a decade of experience in journalism, video, marketing, and non-profit communications. Professionally, she has a passion for bullet points, alliteration and pop culture references (in moderation), and a distaste for clichés, the Oxford Comma and a gratuitous utilization of convoluted polysyllabic vocabulary words. Personally, she has a passion for dogs, yoga and the Wisconsin Badgers.Email Wendy
Creative and inquisitive, Ryan is a professional writer with more than 20 years of experience. His love of news, interest in health issues, and aversion to jargon keep him motivated to make health insurance information accessible and understandable to everyone.Email Ryan